Service:
+ Logo Design
+ Brand Identity
Client:
Washington Commanders


Faculty:
Eric Lee - UFV



Year:
2023

The Washington Commanders are a professional American football team based in the Washington Metropolitan area founded in 1932. 



Mission: To introduce a renewed logo design that embodies inclusivity, diversity, harmony, and honour to the sport community and Washington Commanders' fans.



︎  Brand Guide Presentation ︎︎︎ View


Colour Palette: 








 Logo Construction:







Responsive Logo:









Logo Elements & Variations:












Process:
























Favicon & Social Logo:








Study of the Current:







Mood-Board:








Re-name:






Vancouver, BC